For the entrepreneurs involved in internet marketing the need to use efficient tools which increases the profitability of the online business are a must. Google tools namely the Google webmaster's tool along with a wide spectrum of other tools is very important if you are trying to make it big in the world of internet marketing. These tools are vital for any kind of internet marketing. The Google tools for internet marketers are user friendly and the with the option of free downloading along with it's installation managing your web site and portal is indeed a child's play.
The following lists a number of Google tools required for internet marketing.
The Google webmaster's tool: it is quite often seen that the website comes up with a 404 error or the site contains broken links to some external sites. These happen when the webmaster neglects the use of '301' redirect to their site. This problem can be easily fixed using the Google webmaster's tool. All you need to do is the following if you encounter such a problem:
• Sign in to the Google webmaster's tools account.
• Run the crawl errors under diagnostics.
• You will be presented with the list of dead-end pages.
• Next all you have to do is find where the pages with broken links reside and set up the 301 redirect on each of the pages.
• The Google tools itself will provide you with the broken links and you have to go to each of the internal pages and update all the broken links
The webmaster's tool is the best possible solution for fixing all the dead-end URLs. Fixing these simple problems will provide you with the necessary SEO ranking which will direct traffic to your site. The Google tools for internet marketers are very useful because of the fact that without the necessary traffic no internet marketing strategy can survive. The webmaster's tool will certainly help you to get the desired traffic back into your site.
The Google Analytics: this tool will enable you to monitor the site visitors and track the inbound and outbound traffic from your site. Though the free tool is complex but it is pretty user friendly and will allow you to monitor about the response and traffic of your site in-depth. This tool is invaluable if you want to know the performance of your site.
The video marketing tools: the video marketing tools of the Google tools like that of the YouTube and other free video hosting services enables you to come up with audio video representations about your products as well as about your site. Programs like the Traffic Geyser as well as DailyMotion can be used to submit videos effortlessly and get the masses to know about your brainstorms.
The use of other tools like that of the Auto responder services which allows you to send out e-mails and newsletters are also important.
These vital tools can be used to take the internet marketing to new heights and boost the income level.
To find out more about how to use Google tools in your Internet marketing business, go to http://jtmartin.net where you can download a free report about Google tools to help marketers succeed.
JT Martin is so generous in sharing this article which is very profitable to Internet Marketing.
